HealthCare.gov is a health insurance exchange website operated under the United States federal government under the provisions of the Patient Protection and Affordable Care Act, designed to serve the residents of the thirty-six U.S. states that opted not to create their own state exchanges.

The deadline to sign up for coverage that would begin January 2014 was December 23, 2013. Healthcare.gov required a video to assist with educating potential insurers that affordable healthcare exists. A video was created for the national stage.